Mobile Phone News :Samsung gets ‘Into Your Space’: Printing’s Next Top Model?
Samsung are already a market leading company in LCD screens and excellent mobile handsets. They recently revealed their intentions to take dominate the laser printing market. Can anyone stop this multi-talented tech behemoth?
At Samsung’s ‘Into Your Space’ press event in fashion-mecca Milan, Jeesung Eun – Executive VP of Samsung’s Printing and Marketing division announced their intention to lead the market in colour laser printing with a sleek refresh this month to their entire line of A4 printers and A3 copiers.
Samsung’s tremendous success with the Galaxy S3 has cemented its reputation as a purveyor of the finest quality smartphones, rattling big boy Apple into a litigation and patent war that currently shows no sign of cooling off.
Samsung, not happy with unsettling one tech playground giant, are currently setting their sights on some other bigger boys, this time Epson, HP et al.
This dramatic renewal of their laser printing products displays an aggressive marketing strategy within the tightly fought enterprise business sector, and also moves into the small office / home office sector.
Whilst their top end A3 copiers and A4 printers are more likely to end up in large offices rather than your living room, Samsung have taken as many of the high end features, and squeezed them into a line of more affordable home or small office solutions. The CLP-360, CLX-3300, CLP-415 and CLX-4195 series’ offer printing speeds of upto 18ppm in both colour and black & white, and mirror the ergonomic space saving design of their more corporate cousins.
Dual processors in all except their smallest model (the CLP360) mean that printing and scanning can be processed up to 50% faster, with their top of their small business range, the CLP-415 and CLX4195 capable of an impressive 18ppm in colour.
Print and copying quality also receives a boost in the form of Samsung’s Rendering Engine for Clean Pages or ReCP technology. Used in conjunction with Samsung’s new polymerized printing toner, this image enhancing tech ensures that printed lines are kept clean with minimal edge bleed and optimum clarity.
Samsung’s award winning Eco-Driver provides a simple way for users to monitor their energy consumption and also reduce their running costs by up to 10%, all at the single touch of a button. Samsung’s printers also run at no more than 1.5w in standby mode.
Samsung have also made wireless printing simple, with a free app available now for Android, iOS and even Windows Phone. Using this app, you can send documents stored on your phone, or even online storage like Dropbox, direct to the printer. The multi-function devices also allow for documents to be scanned and sent straight to your mobile device.
The CLP-365 and CLX-3300 are available now, whilst the CLP-415/CLX-4195 will be available at the end of the month from the 27th July. Samsung’s larger A4 and A3 printers and copiers range will be coming to an office near you from September.
Printing speed in B&W is a smooth 18ppm although colour lags a little at 4ppm. Despite this, the CLP-365 is one of the smallest colour laser printers ever released. At 38.2 x 30.9cm it’s 27% smaller than anything on the market currently. It is available currently from around £120 (inc. VAT), so ideal for the home office. Printing resolution is 600×600, although there is a software option to increase this to 2400×600.
The CLX-3305 is the multi function relation to the 365, and in addition to copier, scanning and fax facilities, this model comes with a speedy dual processor running at 533MHz. Prices should start from around £200 (inc VAT).
This device benefits from a greater (250 sheet) paper and toner capacity, with the same dual 533MHz processor. Colour and laser printing is at an impressive 18ppm. Print resolution is 600×600 but can be boosted to 9600×600 using clever software, although this will likely slow printing speeds.
This multi-function device brings all the features of the CLP-495 and adds copying, scanning and fax features. The CLX-4195 is released 27th July 2012 at an estimated retail price of just over £400.
Samsung A4 Printer Specifications: